Sausalito Liquor Company
Live a Little Offshore
The spirits category is saturated with brands that all look and talk the same. So to launch Sausalito Liquor Company, being Loud meant eschewing the standard waxed-mustache pinkies-out tropes of cocktail culture and taking a stand against a category that had become far too serious. We helped them embrace their authentic Sausalito lifestyle of living life A Little Offshore, creating work that was beautiful, break-through, and 100% true to the spirit of the town.
As part of this ongoing project we developed a brand position, set the voice and tone, developed the logo and brand iconography, built the website, and developed the launch campaign — including social, email templates, retail marketing, and brand swag. For a closer look at the work visit sausalitoliquor.com